Yoh, #StayShap Guys: How We Made Compliance Training Funny, Relevant, and Actually Work
Compliance training has a reputation for being dull, forgettable, and something employees merely tick off a checklist. But what if it didn’t have to be that way? In this session, Ra’eesa Triegaardt, Senior Learning Designer at Momentum Group, will explore how the Group’s Learning and Development team transformed mandatory data privacy training into an engaging, culturally relevant, and humour-driven learning campaign that captured employees’ attention and drove real learning outcomes. Through the “#StayShap” data privacy training campaign, they leveraged storytelling, humour, and video-focused content to inject data protection training with a distinct South African flavour, shifting it from a dry compliance requirement to a conversation people wanted to be part of.
Join Ra’eesa as she breaks down the creative process, the undeniable impact of the campaign, and key lessons learned in making compliance training work—differently.
Tangible Learnings
- How to inject humour and storytelling into compliance training – Learn practical techniques to make serious topics more engaging without losing credibility.
- Leverage digital tools and campaigns for immersive learning – Discover how weekly episodic content and multi-channel communication can drive engagement and retention.
- Think outside the box to move the needle of corporate e-learning – Explore ways to innovate learning strategies for improved completion rates, positive sentiment, and heightened engagement.
